As a B2B marketer considering a website redesign, you're faced with challanges from design, strategy, layout, visibility, and more. Beyond that - and above it - it is the challange of how to strategically position your website to support sales...
Remember 1995? We do. In that year, DVD’s were introduced to the world, Weezer was at the peak of their musical powers, and BIGMPG opened its doors. It’s also the year we launched our very first website. Remember yours? In those days, having a static HTML site was marketing gold, traffic was abundant – “hit” counters rolled. But…like ABC, NBC and CBS found out during the Cable TV explosion, the more options that come online, the harder it is to attract viewers. Since the mid-90’s, most websites have gone through at least three or four redesigns. And yet, for all […]
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